Headquartered in Riga, Latvia, Mogo finance operates in 15+ countries around the world. We offer finance lease, leaseback and installment loan services with the most customer-centric borrowing process. Our loan portfolio has grown to EUR 140m+ and our ambition is to continue rapid expansion.
The Mission of PPC Specialist: Manage the administration of Mogo Pay Per Click strategy and manage advertising campaigns under the guidance of the digital marketing manager.
- Managed and optimized PPC accounts, Google Ads, MyTarget, Yandex. Direct, Facebook, and other networks in different markets every day under the supervision of a digital marketing manager after first 5 months;
- Keep track of and support advertising accounts and their metrics, as well as performance metrics: rates, conversions, CTRs, Quality Scores, and keyword relevance by first five months;
- Conducted and evaluated ad testing, landing pages, and target audience A / B testing in first 5 months;
- Evaluated and Optimized Ad Campaigns Based on Performance Scores (KPIs) in first 5 months.