PROMO PRODUCT MANAGER

We’re looking for a Promo Product Manager to own the strategy, roadmap, and delivery of promotional mechanics across our sportsbook platform. This role blends product thinking, analytics, and commercial impact—building promo tools and experiences that help operators acquire, retain, and re-engage players while staying compliant and abuse-resistant.

• Own the promotions product area end-to-end: vision, roadmap, requirements, delivery, adoption, and performance
• Design and improve promo mechanics such as free bets, odds boosts, cashback, gamification/loyalty/reward flows, tournaments/leaderboards, betbuilder promos, boosted odds, banners
• Build/maintain promo configuration tools (client backoffice), templates, targeting rules, eligibility logic, limits, and budgets
• Collaborate with Client Success department to collect and synthesize feedback from clients, customer support, and account management; run interviews/feedback sessions where needed
• Collaborate with Risk Management team to implement abuse prevention: correlation rules, limiting, suspicious behavior signals, and safeguards
• Set measurable goals and run experiments (A/B tests) and continuously optimize
• Write high-level product specs with expected outcome and business result; align stakeholders and lead cross-functional execution (Design, Engineering, QA, Data, Compliance, Commercial)
• Ensure promo features meet regulatory/compliance needs across markets (terms display, consent, audit logs, reporting)

• 3+ years in Product Management (or similar) with ownership of promotions, CRM, loyalty, or monetization features
• Strong analytical skills: funnels, cohorts, experimentation, KPI definition
• Experience writing clear specs and working with cross-functional teams in agile delivery
• Solid understanding of sports betting basics (bets, settlement, markets, betslip, odds, margins) and promo mechanics
• Ability to balance commercial goals, UX clarity, risk, and compliance

Nice to have

• Familiarity with risk/anti-fraud patterns in bonuses/promos
• Experience with tools like GA, Tableau, Jira/Confluence/Figma

• Comprehensive Health Insurance, prioritizing your well-being with thorough health coverage
• 100% Paid Sick Leave Rest easy knowing you're supported during unexpected health challenges
• Continuous Learning & Growth Access extra education opportunities to keep your career advancing
• Generous Paid Time Off Recharge with 20 paid vacation days, plus additional 6 days off to support you during any important family event or celebration
• Diverse & Dynamic Team Join a vibrant, international team passionate about excellence in product development
• Language Development Tailored language courses to help you excel in a multilingual work environment
• Exciting Corporate Events & Team-Building Embrace your adventurous side with fun team activities
• Top-Quality Equipment Boost productivity with the latest hardware for your role
• Welfare Program Feel secure with financial support available in critical situations
• Celebrating Milestones We honour life's big moments, from marriage to parenthood, with thoughtful gifts

• Engaging 30-minute call with a Recruiter: An exciting first connection to ensure perfect alignment of expectations from both sides
• In-depth 60-minute call with our VP of Product. Delve into your experience, address your queries, and unlock new insights
• Empowering 45-minute call with our CPO and HR Business Partner: Explore your goals, chart your professional growth, and envision an inspiring future together

As a fast-growing, award-winning company, Betby powers the industry with our premium sportsbook, featuring world-class risk management and seamless omni-channel support, reaching millions of players across countless markets.

With offices in Latvia, Malta, Spain, and Montenegro, we offer a vibrant work culture, relocation opportunities, and full support for remote talent across the globe.

Join Betby and unlock endless opportunities for growth, success, and making a real impact in the world of iGaming!

Betbyterians is a passionate team dedicated to creating exceptional B2B betting products. United by trust, support, and fun, we aim to revolutionize online gaming, tackling challenges with agility, creativity, and teamwork.

Driven by innovation and strong business practices, our achievements speak for themselves. Experience it first-hand, join us and be part of something extraordinary. Welcome to Betby!

#priority medium

#level middle

#relocation yes

#category product