Junior User Acquisition (UA) Specialist (Upto $5.000)

  • Onboarding
  • Hanoi

ABOUT THE ROLE

Crossian is a high-growth technology-driven e-commerce business. Behind our success is our people. As a start-up formed in 2020, we have created a fast-paced and dynamic environment, enabling our people to reach a cumulative average growth rate of over 1000% in just under 3 years. Our mission now is to build direct-to-consumer brands and increase customer lifetime value.


As our User Acquisition Specialist, you will be responsible for planning, executing, and optimizing user acquisition campaigns to drive user growth for the company. You will work closely with marketing, product, and development teams to maximize ROI and ensure sustainable customer acquisition and retention. We're seeking someone with a strong background in performance marketing and a proven track record of achieving significant growth and driving results.

WHAT YOU WILL DO

1. Develop and execute data-driven UA strategies across multiple paid media channels, including Facebook, Google Ads, TikTok, and other ad networks.


2. Monitor and optimize UA campaigns to improve key performance metrics such as CPA, ROAS, and LTV.


3. Analyze and report on campaign performance, providing actionable insights for continuous improvement.


4. Collaborate closely with our creative, analytics, and product teams to ensure seamless campaign execution and cohesive messaging.


5. Stay up to date with the latest trends, best practices, and changes in the ecosystem, so we can stay ahead of the curve.


6. Test and iterate ad creatives, signal segments, and campaign strategies to continuously improve performance and maximize return on investment.

WHAT WE ARE LOOKING FOR

1. A bachelor's degree in Marketing, Accounting, Auditing, Finance, Data Analysis, Computer Science, IT, Mathematics, Economics, or a related field.


2. More than 1 year of experience in performance marketing, focus on user acquisition objective in Google, Facebook, or other ad network for eCommerce / App, Games


3. Strong analytical skills and ability to extract valuable insights from data to optimize campaigns and deliver business outcomes.


4. Experience in the e-commerce industry or gaming industry is a plus.

WHAT YOU CAN EXPECT

At Crossian, our people are the key to our success. We believe in creating an attractive total compensation package (TCP) that not only retains employees but allows them to excel in their profession. These include:

- Well-trained program by our marketing experts, from technical skills by our seniors to soft skills by our team leads and managers

- Clear & transparent career development and promotion opportunities, excel to team lead position within 1-2 years

- Attractive salary, bonus, fair and transparent scheme, income up to $5000/month (basic salary up to $800 depending on capacity)

- Opportunities for internal rotation & master all key digital marketing platform from Google, Meta to Tiktok, Pinterest and many more

- Full salary during probation

- 12 days work-from-home & 12 days of paid annual leave

- Global health insurance package for yourself

- Guaranteed 13th month salary

- Quarterly bonus & Year-end bonus as part of our profit sharing program

- A Pantry & a Crossian Cafe stocked with goodies, ready to serve

- Lots of other company benefits including 5-star annual Summer Summit, budget for frequent team building activities and other monthly / quarterly / annual company events

- General company T&D Program

- Other benefits in accordance to Company's Policy and Vietnam Labor Laws